Confidence in marketing doesn’t just mean being confident in your campaigns, but being able to instill confidence in your audience. How can you be confident in your marketing while building trust with potential customers? Through content-enabled campaigns.
Want proof? A quick takeaway from a Demand Gen Report survey sponsored by SnapApp showed that more than half of marketers using these campaigns (54%) saw open rates improve by 20% or more.
This research report will show you many more positive trends we discovered when marketers used content-enabled campaigns, and provide tips for overcoming the most common demand gen challenges.